Paul Stringer
Managing Editor, Research & Advisory,
WARC
Paul started his career in creative agencies over a decade ago before returning to university to study for a MA and PhD in Media & Communications. Since graduating, he has spent several years working as a media consultant for brands including LVMH, Puma, Meta, NatWest, Heineken & Mars. In 2022, he joined WARC - the home of marketing effectiveness - to lead and manage research-based activities across advisory and editorial.
Sessions
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28-Nov-2024Keynote - Access All Areas Tickets OnlyMaking a Promise to the Business Customer: Why Customer Promise campaigns are even more effective in B2B than B2C
