This will be a fully interactive session so please bring the energy and join our debate! We will begin with a presentation of the latest marketing predictions from Gartner, EY and Oxford University. These will address why CMO tenure has fallen to its lowest level in ten years, whether content is still king in a digital world, and where to rank AI in your strategic priorities. During the debate, we will be walking around the floor to ask your opinions and share peer-to-peer expertise. See you there!