From Dial to Done Deal: Cold Calling Playbook for 70% YoY growth
27 Nov 2024
Innovation
Sales Strategy
Sales Enablement
Leadership & Culture
The increased adoption of automation has created armies of auto-spammers.
Sellers have become so reliant on email as a channel that inboxes are becoming more overcrowded each day.
Which has left the phone with a huge amount of untapped potential.
In this session, Jonty Jewels will show you the 7 core pillars of the cold-calling strategy we’ve adopted at Cognism.
Delivering 70% YoY growth in the last 3 years.
Key Takeaways:
• 7 pillars of a cold calling strategy delivering 70% YoY growth
• Data from over 10,000 cold calls on the state of cold-calling
• Modern techniques and frameworks to maximise cold calling in 2025