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27 & 28 MARCH 2019


John Aylott: Speaking at the B2B Marketing Expo

John Aylott


How to connect your marketing channels to achieve maximum results.

Do you know how all your marketing channels are performing and do you make informed decisions based on actual data to continually optimise your campaigns?
The ugly truth is that not enough marketers are truly focused on the optimisation of results. Instead they concentrate on the delivery of a product. Learn how to shift the focus from deliverables to results as well as how to create a framework for a results based approach to work.

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