Luke Goodwin

Sonician

Luke Goodwin is an Australian that has now been living in Sweden for over 2 years. His education was originally within marketing strategy. However, since moving to Sweden has become more focused within marketing automation, big data, and business intelligence. He has past experience within B2B and B2C businesses which he says has given him a strong outlook which communication channels are most practical and provide the highest value for the business.

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You Spend How Much? Making Digital Business Intelligence Work For Your Customer Acquisition Cost

What do you do with Business Intelligence? How can you turn your data and analytics into actionable tasks that will improve your sales in 2017? In this seminar we explain what the key business intelligence issues facing SME’s are. Then we look at the the tools and methods that can help you turn your online data and analytics into actions that will improve your sales.