Geoff is a trained designer and marketer. He has over 40 years experience managing and developing brands and brand communications both online and offline for organisations large and small both in the private and public sectors eg The Economist, BT, Lotus Development, Philips Lighting, Granada Computer Services, Airspan, Redwood Technologies Group and South Oxfordshire District Council.
Maximise the Power of Your Brand
Branding often takes a back seat for SMEs who plead lack of resources or time and see it as something only for the Apples and Nikes of this world and not for them. Yet, branding is a vital element in propelling a company into the consciousness of its potential customers. Learn how you can effectively maximise the power of branding in your business to give you the competitive edge.