Sales Leads: Achieve Quick and Easy Growth

b2b Marketing Expo Blog Image 1

Did you know it costs 5-6 times more to acquire a new customer than to retain an existing one?

However, new customer acquisition is essential if you aim to grow and expand your business, and lead generation is often the best solution.

Lead generation is something that every successful business needs to do on a regular basis if they want to build a company that grows continuously despite downturns in the economy. Successful lead generation is one of those things that is going to lead almost any business to a massive success when implemented properly. The final road to effective lead generation that many companies end up turning to is outsourcing. When it becomes more cost effective to hire outside help than to invest massively on PPC and cold data, Companeo Lead Generation is a good route.

Outsourcing your b2b lead generation can not only save you significant time, it can also boost your sales. Here are 9 undeniable benefits of using a Lead Generation company

1- No More Cold Calling
Only 2% of cold calls result in an appointment

Two Percent—this is a ineffective use of time for your sales team. When working with a lead generation agency your company will be able to spend less time cold calling and more time talking to prospective customers that are ready to make purchasing decisions.

2-Stop Using PPC and Purchased Lists
Many companies spend a lot of money to get found on Google using PPC ads. The problem with this is that this strategy only works as long as you keep paying money. Our goal as a lead generation agency is to help you earn your place on Google so that you can stop paying for expensive AdWords campaigns and purchased lead lists.

But don't worry, our organically curated lists will be filled with prospects that are interested in what your company has to offer.

3- Shorten the Sales Cycle
When you have an established lead flow, well-qualified leads are easy to identify. This means that it's straightforward to understand when buyers are showing signals they are ready to be approached by a sales person. Just think about your actions when you're in a store and ready to purchase—you ask questions, you gather information and then you seek out a salesperson to help you make the final purchase.

The same is true with online buyers. When your lead generation agency is able to help you identify those key buyer research moments and map them to your buyer journey, it becomes easy to tell where your prospects are in the journey and connect with the leads that are ready to buy.
If you are interested in hiring a lead generation agency, we'd love to chat with you about your company's lead generation needs

 4. Focus on Less Energy-Intensive Work
Managing a sales team involves a lot of energy on your part.
You need to bring on new employees, train them to ensure that they can transmit your message and corporate culture, and work with them over time to provide recognition and encouragement.

In a field with high turnover, maintaining your sales team is energy intensive, and outsourcing your B2B lead generation allows you to focus on other priorities such as planning the marketing campaign for a new product or service.
If you are interested in generating new business opportunities thought our lead generation company, we'd love to chat with you about your company's lead generation needs.

Discover what Companeo can do for your business. Book your free consultation now



Website

Telephone: 0207 953 9885

Email: dboinay@companeo.com