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27 & 28 MARCH 2019


Masterclasses at the B2B Marketing Expo: Book your place now


8x8 Speakers With Special Guests

8x8 provides Truly Unified Communications that radically empower over a million business users worldwide to drive exceptional customer experiences and business outcomes. 8x8 uniquely offers companies a single, seamless, easy-to-manage cloud communications, collaboration, and contact center solution with access to the organization’s most valuable data. 8x8 provides a single solution across voice, video, messaging, meetings and contact center together with actionable data that enables employees, partners and customers to work together more efficiently, innovate more regularly and solve problems more elegantly.

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Cloud Contact Centre Masterclass

Learn about the technology and process innovations helping the UK’s leading organisations streamline customer and workforce communication within a true cloud contact centre environment

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Customer Experience Solutions Masterclass

Avaya is a global leader in the contact center market, offering highly reliable, intelligent and scalable solutions that help businesses deliver an exceptional customer experience, build customer loyalty, and compete more effectively.

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Digital Advertising Masterclass

In this masterclass series, we will demonstrate how both branding and performance advertisers can deliver with digital advertising.

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Getting Personal with Data-Led Digital Marketing

In a world of fragmented data, disconnected silos and departments working at cross purposes, we’re here to help you to connect the dots and make sense of it all.

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Real-time Personalisation for Omnichannel Consumers

These Master Classes are organized to give you the insights and strategies you need to help you better engage customers across the enterprise and improve customer experience and loyalty

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Avoiding the Digital Marketing Trap Masterclass

There is currently a disconnect between Customer Relationship Management systems and Marketing Automation tools for B2B marketers – one that doesn’t arise for people in consumer marketing.

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B2B Inbound Marketing Masterclass

Inbound Marketing now dominates the world of B2B marketing. Learn how you can use HubSpot to generate sales enquiries and what do you need to do to make your Inbound Marketing strategy a success!

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Digital Marketing Training and Masterclass

Through engaging and interactive training and masterclasses, SGM takes the confusion out of digital marketing to help you focus on your digital marketing and get results

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High Growth Digital Marketing Masterclass

Actionable advice and case studies showing you how to significantly increase sales through your website using SEO, Content Marketing and Facebook.

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Marketing Automation Masterclass

Learn how to use MailChimp, the world’s leading marketing automation platform, to help your clients grow their businesses

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Smart Insights Masterclass

Learn the latest techniques to Plan, Manage and Optimize your digital marketing to compete online in this masterclass for marketing, ecommerce and technology managers.

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Smarter Approach To Digital

Are you making the most from each and every one of your digital marketing channels? We’ll show you how to work your strategy harder and make it better.

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