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Kogan Page is the leading independent publisher of business books and specialist content with over 900 titles in print. Founded in 1967, its award-winning work offers solutions for professional practice and academic achievement in both print and digital form. Its author experts come from the most prestigious academic institutions, international commercial organizations and professional associations, to deliver high-level, accessible and professional content to its readers.
Kogan Page's key subject areas span a diverse range of business sectors, including: marketing, PR, branding, sales, advertising, B2B marketing and consumer behaviour. You`ll also find free guides, case studies, original research and articles from its author experts at www.koganpage.com. Here you can also subscribe for weekly updates by selecting 'Marketing' on the newsletter form and be notified about all new and upcoming Marketing books.
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